Diet Calendar 2010

Sehatmand Parivaar, Bharat Sehatmand campaign Reaches villages of Madhya Pradesh & Bihar

Brooke Bond Sehatmand, Hindustan Unilever Limited Foray Into the mass segment of tea, Which intende to Cater to the BOP segment has health-through proposal, Recently rolled out a contact of programs from around the Nutrition and healthy families, across various villages of Madhya Pradesh and Bihar. This initiative horns in the face of critical challenges India faces That, in Eradicating micronutrient deficiency. India Has over 200 million undernourished celebrities, the Largest in "any one country. More than 1/3rd of men and women Suffer from Chronic Nutritional Deficiencies. Brooke Bond Sehatmand Is a step forward in the Masses Providing a Means to Better health.

Brooke Bond Sehatmand, has tea with vitamins, taking the lead with IS ITS Sehatmand Parivaar, Bharat Sehatmand awareness campaign Aimed at Educating Consumers On The Health Benefits of vitamins and nutrition in Particular in general.

The campaign IS targeting villages in Rural Communities of Bihar and Madhya Pradesh Between May to July 2010, a year in intensive and attractive inmate admitted Utilizing various interpersonal and edutainment methods.

A group of promoters gold 'Ambassadors of good health' As They are called, interacted with women in Vidisha, Gyaraspur, Basoda, Kurwa, Sironj, Later, Harsud, Harsud, Timarni, Ujjain, Badnagar, Ghatiya, Mahidpur, Nagda, and Nateran Khirkiya in Madhya Pradesh and Sarairanjan, Dalsinghsarai, Patora, Mohiuddinagar, Bibhutpur, Raxaul, Bagah, Paharpur, Areraj, Banjaria, Dawath, Bikramganj, Nokhai, Bankatwa, Chiraia, Barauna, Dhaka, Ghorasahan, and Bagah Jogapatti Mohalla-through contacts in Bihar and Explained to the em importance of vitamins and how a small change in Their daily tea drinking habit could "PROVE beneficial to them". "During the campaign, parents and caregivers Were Encouraged to play games like the jigsaw puzzle and decibel meter and gratified with the winners packs of Brooke Bond Sehatmand. The Promoters Sehatmand Took help of flip charts and stories to empower vitamin posters to fight 'em Micro Nutrient Deficiency-through education on health and nutrition.

After thesis Educating women, They handed em calendars and booklets and Advised Them to visit Neighboring Households and explain to families the importance of Other vitamins in Their daily life.

These promoters Also interacted with retailers in the vicinity and the Explained to Them Abhiyaan-'Parivaar Sehatmand Sehatmand Bharat' and about Brooke Bond Sehatmand. The intention behind Educating retailers to Ensure That Was THEY "could explain to Consumers the importance of vitamins in tea.

Building up the excitement in the village and to Ensure full participation from the assembled crowds, a film screened Was In The Evening to educate the masses about vitamins and how important Was it healthy for People To Be and To Ensure That Their village in turn est aussi healthy. Also Theys Explained-through has important foods to the film Be Consumed was daily basis; howeve, Since It Is Not Always economical to Ensure a healthy diet, They Were Also Told about The Benefits of Brooke Bond Sehatmand - A tea with the goodness of vitamins and how a small change in a person's daily habit of tea drinking could "Ensure the healthy family Remains have 3 cups of Brooke Bond Sehatmand could" Ensure 50% RDA of the B vitamin required.

Theys Also Encouraged People to Promote the campaign Against Malnutrition to Ensure That people are aware of the importance of vitamins and how vitamins can PROVE beneficial for the Health of Their Families. Sehatmand Brooke Bond ya une innovation for the masses, with vitamine Guaranteed in EACH cup, to Help Every Family Live a Healthier Life and help address micro nutriant deficiency.

After years of extensive research oven, Brooke Bond Sehatmand Was Born using a breakthrough coating technology in vitamine Ensured That Every cup. Three cups of Tea Brook Bond Sehatmand Ensures 50% RDA of B vitamin that helps important in the Proper of the immune system fonctionnement and Protect Consumers from Weakness and common Illnesses.

IT WAS evident looking at people across villages That argument seemed people Understood and Appreciated new serie and the outcome Offering, as the promoters Prepared to move to the district of Harda, Narsimhapur, East Nimar, Dewas, Ujjain, Vidisha, Shivpuri, Hoshangabad, Sagar, Damoh, Guna, Gwalior, Ratlam, Neemuch , Betul, Darbhanga, Madhepura and in Madhya Pradesh and Rohtas, Pashchim Champaran, Purba Champaran, Khagaria, Begusarai, Samastipur and in Bihar from the 23rd of June to 14th of August.  

About the Author

The United Nations and other development agencies recognize the importance of adequate nutrition, particularly vitamins and minerals, for the achievement of development goals such as poverty reduction, educational achievement, gender equality, child and maternal health, and helping combat diseases including HIV/AIDS and malaria.

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